What an incredibly tough year it’s been to say the least. We’ve worked all year on this launch and we are so super excited to announce that the wait is over and our shiny new Hard Seltzers are available to buy!
If you’re from the UK, you’re probably wondering… WTF is a Hard Seltzer? We explain below:
WTF IS A HARD SELTZER?
Hailing originally from LA pool parties – Hard seltzers are a low calorie, no added sugar alternative to beer, wine or cider and are sold in convenient to drink aluminium can formats. Fruit flavoured sparkling water is blended with a hit of alcohol – typically made through a fermentation process. Unlike most Hard Seltzers, we’ve taken direction from our fans (who love mixing our current range of seltzers with premium spirits such as gin and / or vodka at home) and have chosen a distilled spirit base for our range.
WHILST WE’RE ON IT, WHERE DOES THE WORD SELTZER COME FROM?
Seltzer means sparkling water and originates from the name of a German spa town, Niederselters, whose naturally carbonated mineral waters were bottled and exported around the world as early as 1787.
Seltzer has been widely adopted in the USA and is starting to become known worldwide as a healthier fizzy drinks substitute for the mainstream sugar-laden pop.
WHERE CAN I STOCK UP?
Our Hard Seltzer packs are available exclusively on our web shop and are available in 24 or 12 packs.
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